Executive coaching

Recently, I was appointed as Academic Director of the BAQMaR Academy, a branch of the professional marketing analytics community BAQMaR. The BAQMaR Academy has the intention to enrich the life of marketing analysts by offering cutting-edge and out-of-the-box thinking workshops. Therefore, the BAQMaR Academy relies on leading experts from both industry and academia to inject the most innovative knowledge into the European research community. The interconnections between the thought leaders & the BAQMaR community are put central during the workshops, and they have the intention to impact one’s day-to-day business experience. More information is found on

Research collaborations

During the past years, I had the opportunity to collaborate with companies and/or work on a various number of real-life datasets originating from a large number of industries. The goal of these research-driven projects is always to create a win-win situation, for both the company and myself. Find below a snapshop of the most well-known companies I worked with and/or I had their dataset at my disposal for research-related purposes.

amazon axabwin.comcanal+ corelio d_b dsc ing insitesleroy_merlinmakro
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