Career Path

Degrees

  • 2012-2013: Habilitation for Research Direction (HDR), University Paris – Dauphine (France)
  • 2005-2008: PhD in Marketing, Ghent University (Belgium)
  • 2004-2005: MSc in Marketing Analysis, Ghent University (Belgium)
  • 2000-2004: MSc in Applied Economics, Ghent University (Belgium)

Current Activities

  • 2015-….: Professor of Business Analytics, Department of Marketing, IESEG School of Management (France)
  • 2014-….: Academic Director of MSc in Big Data Analytics for Business, IESEG School of Management (France)
  • 2011-….: Director IESEG Center for Marketing Analytics, IESEG School of Management (France)

Former Activities

  • 2019: Visiting Professor, Department of Marketing, TIAS School for Business & Society (Netherlands)
  • 2019: Visiting Professor, Department of Finance, HSE University (Russia)
  • 2019: Visiting Researcher, Department of Marketing, The University of Western Australia (Australia)
  • 2018: Visiting Professor, Department of Marketing, TIAS School for Business & Society (Netherlands)
  • 2015: Visiting Professor, Department of Marketing, Vlerick Business School (Belgium)
  • 2014: Visiting Professor, Department of Marketing, Vlerick Business School (Belgium)
  • 2014: Visiting Researcher, Department of Marketing, The University of Western Australia (Australia)
  • 2013-2015: Visiting Professor, Department of Marketing, Geneva School of Economics and Management (Switzerland)
  • 2013: Visiting Researcher, Department of Marketing, The University of Western Australia (Australia)
  • 2012-2014: Academic Director at BAQMaR Academy (Belgium)
  • 2011-2015: Associate Professor of Business Analytics, Department of Marketing, IESEG School of Management, Lille (France)
  • 2011: Visiting Researcher, Department of Markets and Innovations, EM Lyon (France)
  • 2009-2011: Assistant Professor of Business Analytics, Department of Marketing, IESEG School of Management (France)
  • 2009-2020: Research Associate at Python Predictions (Belgium)
  • 2008-2009: Assistant Professor of Marketing, Department of Marketing, KU Leuven (Belgium)
  • 2008: Post-doctoral Researcher, Department of Marketing, Ghent University (Belgium)
  • 2007-2016: Founder and Steering Committee Member of BAQMaR

Affiliation to External Scientific Associations

  • Member of the Association of European Operational Research Societies
  • Member of the International Federation of Operational Research Societies
  • Member of the Lille Economy & Management Research Network (LEM, UMR CNRS 9221)